Corporate vision

Value Working only with the sweet things. / Mission To contribute to health and a better society through integrity and sweetness. / Vision To make brighter futures infused with sweetness as the world’s top confectionary. Value Working only with the sweet things. / Mission To contribute to health and a better society through integrity and sweetness. / Vision To make brighter futures infused with sweetness as the world’s top confectionary.
A single drop of sweetnessis more than a tasty treat. It’s a little bit of sugar,infused with our passion and wisdom. It’s our rally cry for energy, health, and the birth of ideas and originality. It’s a connection to your childhood, to your friends, to fond memories, soft expressions, and good times. This single drop of candy revives and opens doors to a brighter future. And, it’s this future we have in mind while we create new and tasty candies to make life better. A single drop of sweetnessis more than a tasty treat. It’s a little bit of sugar,infused with our passion and wisdom. It’s our rally cry for energy, health, and the birth of ideas and originality. It’s a connection to your childhood, to your friends, to fond memories, soft expressions, and good times. This single drop of candy revives and opens doors to a brighter future. And, it’s this future we have in mind while we create new and tasty candies to make life better.
Sweet the Future Sweet the Future
KANRO KANRO
Value Value
Working only with the sweet things. Working only with the sweet things.

Our business is sugar, Mother Nature’s natural sweetener. We strive to bring a little bit of sweetness to life, whether in the form of sugar or as a solution to customers needs when sugar isn’t an option.

Mission Mission
To contribute to health and a better society through integrity and sweetness. To contribute to health and a better society through integrity and sweetness.
Vision Vision
To make brighter futures infused with sweetness as the world’s top confectionary. To make brighter futures infused with sweetness as the world’s top confectionary.
Spread the Benefits of Sugar
Our desire is to share the benefits of sugar as an essential part of life and lifestyles.
Grow Trust
As we pursue new products and technologies for the future, we maintain our stance on safety and reliability. We strive to inspire faith in our brand, so people choose us simply because we are Kanro.
Harmony with Society
Our business activities should always be a part of the solution—a solution to individual challenges, human challenges, and global challenges. As a company, we will grow with communities bringing benefits to all our stakeholders.
A Vibrant Workplace
We endeavor to bring people together around candy, working toward health and happiness. Our corporate culture is one of diversity, loyalty, and pride.
A Smile Around the World
Each Kanro candy is made expressly to bring smiles to people all over the world.

Corporate Logo

In 2017, we renewed our commitment to sweetening life for people around the world. Our new logo incorporates the orange of our signature product, Kanro Candy, in a fresh and modern candy design. Kanro Candy launched us into our position as Japan’s favorite, and it will alway be the bedrock of our product lineup as we evolve.

The logo’s stripes represent the twisting of wrapped candies, giving the design a familiar feel that touches on tradition. The visual representation is one facet of how we plan to sweeten the future for people around the world.

Page Top